Fort Collins SEO Company
Enlightened Marketing, LLC is a Fort Collins based SEO company. SEO is an acronym for Search Engine Optimization and is how well your website, video, or other content is optimized to rank in the SERP’s (Search Engine Results Pages).
When your potential clients/customers type in words or keywords into Google to find you products and services, you want to make sure they find your business. In fact, if you are not on the 1st page of Google Search results, 90% or more of them will never even see you.
There are 3 main aspects of SEO:
- On Page Optimization
- Off Page Optimzation
- Social Media Signals
On Page SEO simply means how well your content is optimized ‘in house’. This could mean how many words and keywords you have in a blog post or video description, how many pages you have on your website, or how you have tagged your images.
Off Page optimization is generally how many backlinks you have to your website or videos. A backlink is when another web user likes your content and provides a link back to it in their content. If you enjoy this SEO page and decide to cite it and link back to it in your blog post, that would be a backlink back to this site. Your backlinks should be high quality, relevant, and trusted by Google.
Social Media signals are Facebook likes or comments, Google +1’s or shares, Twitter tweets, Pinterest Pins, YouTube likes or subscribes, and more. Social media signals are becoming the most important aspect of SEO so make sure you are getting these signals on your online real estate.
With over 200 factors in most search engine algorithms (ranking systems), it is crucial to have good SEO to have your website appear higher than your competitors search results.
Whether you do it yourself or have someone else optimize your website and videos, you should know something about SEO. If you choose the wrong company that engages in the wrong SEO practices, your website can get penalized, or worse yet taken completely off of the Google search engine results.
One of our core competencies at Enlightened Marketing, LLC is SEO. We have a team of SEO experts headed up by Chuck Sharpsteen who is one of the leading SEO experts in the world today. Every single one of our customers has at least one spot on the top of the first page of Google for their main keywords.
If you have questions about how we can assist you to increase your customer base, boost your profits, and build your business online with SEO call us or enter your name and email above and someone will get back with you within 24 – 48 hours.